Vodafone Offers Free Access to Facebook
Vodafone recenty announced a new promotion giving free access to Facebook for subscribers who use their mobile broadband services. This and other premium promotions are part of Vodafone’s renewed effort to increase its mobile broadband subscriber base and extend their market influence.
Coined as the Free Friday series, these promotions were launched last and started with offers of unlimited mobile internet access for a flat rate of 50p per day. Vodafone also included premium access to digital rights management free music on free music Friday. This new campaign involving Facebook, along with their other programs are targeted at today’s youth.
Vodaphone’s new marketing campaign is aimed at creating a youthful mobile internet base to maximize their existing mobile communications network. New technologies acquired by Vodafone has enabled them to offer mobile broadband to most of their coverage areas and in the major population centers.
The free Facebook service is available to subscribers using their laptop or home pc with Vodafone’s mobile broadband service and through Vodafone’s mobile phones. The data counters used by Vodafone will stop moving when visiting the Facebook website and resume counting when moving out of them. The regular pay as you go rates or the standard 50p per day rates will apply when visiting non Facebook websites.
Other than this Facebook access time, Vodafone is also offering a Facebook alert service that will enable users to receive updates on their profile pages. This ranges from wall alerts, status updates, pokebacks and other alerts on facebook. The updates will be sent through SMS or text messaging. Users may also reply to these alerts to and standard text messaging rates apply.
